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Marketing Toolbox

You have many options in your marketing toolbox. Some may be very useful to your program while others may not be necessary. Think about the tools you already use for your program, how are they being used, and whether any improvements could increase their effectiveness. If there are any tools that your program is not currently using, consider whether they could be useful, and, if so, how. 

TOOL

Website

What is the current use?

What are some possible improvements, you could make?

TOOL

Social media
 

What is the current use?

What are some possible improvements, you could make?

TOOL

Email

What is the current use?

What are some possible improvements, you could make?

TOOL

Phone

What is the current use?

What are some possible improvements, you could make?

TOOL

Word of mouth

What is the current use?

What are some possible improvements, you could make?

TOOL

Community   relationships   and   partnerships

What is the current use?

What are some possible improvements, you could make?

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